Put the bud in my ear.

There's no better way to celebrate the holidays than drinking good beer, eating good eats, listening to good music, and spending time with the ones you love.

Holiday ales, lagers, and sours brewed with cinnamon and other spices have spiked in popularity in the last two years but one brewery noticed the trend more than 10 years ago.

Shiner Holiday Cheer is described by Spoetzl Brewery as an "old-world Dunkelweizen…brewed with Texas Peaches and roasted pecans". The tastes are subtle but if you take the time to enjoy the aromas of this beer, you can absolutely taste the peaches and pecans. When you get to your second glass, the flavors actually start to grow and become even more powerful; you start to taste the pecans were indeed roasted once you notice the backbone of a smoky tang.

To guide you through your tastebuds' holiday adventure, Shiner has actually created a playlist of their own but here's one more song to get you into the holiday spirit with a much different sound…
"Eat, sleep, wake. Nothing but you."
"Eat, Sleep, Wake (Nothing But You)" by Bombay Bicycle Club will get you into the holiday spirit. It starts out with some fantastic keys which will hype you up on Christmas morning, the nights of Hanukkah, or any other day during the winter.

The lyrics "eat, sleep, wake" are repeated throughout the song which is actually what many Americans love to do during the winter. It's cold outside, we eat to stay warm, and get tired from being full. It's a fantastic time when people don't worry so much of what's happening in the real-world and just enjoy what they have right in front of them.
"It's so cold in the air. Put the bud in my ear. First note start, I can see where you are; dream where you are."
Of course, there is always something else on the back of your mind. The lyrics "nothing but you" are also repeated throughout the song. The song is definitely speaking of the love of the writer's life.
"All I have are memories. Those looks at the start, the words in the dark but never a flame, we just wanted the spark. Awkward hearts beating faster and faster."
However, whenever life has got you down, the winter is there to pick you right back up. You don't have to worry about what's going on outside because this is the time you can spend inside, again, eating, drinking, listening to music, and spending time with the ones you love.

Overall, this song matches great with Shiner Holiday Cheer. The beer pairs extremely well with many holiday pastries with a similar taste-profile which will not torment the taste of your beer. A slice of nearly every pie, cinnamon rolls, or even a candy cane will complement the beer you're holding in your other hand. You'll be stuffed and you'll need to take a nap after eating all those goodies.
"Eat, sleep, wake. Nothing but you."
Bombay Bicycle Club's next album, Everything Else Has Gone Wrong, which includes the single "Eat, Sleep, Wake (Nothing But You)" is expected to release January 17, 2020.

Happy Holidays!


Song: Eat, Sleep, Wake (Nothing But You)
Album: Everything Else Has Gone Wrong
Artist: Bombay Bicycle Club
Releases January 17, 2020
Listen on Spotify
Listen on YouTube

Beer: Shiner Holiday Cheer
Style: Dunkelweizen
Brewery: Spoetzl Brewery
Shiner, TX
ABV: 5.4%; IBU: 22
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